Get your Christmas cheer ready because Lubbock's Santa Land is back for the 66th year.

This free event brings in about 50,000 people to visit Santa Land each year to see the festive holiday village with its 50ft lit Christmas tree, animated displays, bonfires, and traditional holiday scenes.

This event welcomes in Santa and Mrs. Claus from the North Pole, turn on the Christmas lights in this winter village, and the opening of Santa Land. It is free for all ages and such a great place to build traditions and memories.

Each evening at 6:00 p.m. during this 14-night event, a sleigh with tiny reindeer brings Santa and Mrs. Claus to Santa Land to hear the Christmas wishes of area children. You can also enjoy live entertainment most evenings from 6:30 to 8 p.m.

There will hot chocolate and other refreshments available for sale at the concession stand. Parents are welcome to bring cameras to take photos of their children with Santa at no charge. For those who forget their cameras, keepsake digital photos may be purchased for $5 each.

You may bring your dog but it must be on a leash, there will be no smoking, vaping, or use of any tobacco products along with no alcohol.

This amazing event begins on Saturday, December 10th thru Thursday, December 22nd from 6 p.m. to 10 p.m. at 600 Cesar E. Chavez Drive. Again this is a free event for the public. The entrance to Santa Land is located off of the East Broadway entrance into Mackenzie Park east of Avenue A and the South Plains Fairgrounds.

For more information, contact Lubbock Parks and Recreation at 775-2673 or 775-2687, visit their website.

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