Apple

When it comes to Siri, we finally have some insight into what makes her work.

As the rumored roll-out of the latest iPhone looms next month, investors seem bullish on Apple. The tech giant’s market value now exceeds $623 billion, breaking the record set by Microsoft during the halcyon days of the late 1990s dotcom bubble.

Microsoft received much Twitter flak after a small PR account for Xbox encouraged followers to remember recently deceased musician Amy Winehouse by purchasing her last album on the company’s entertainment marketplace, Zune. After about an hour of retweets with comments like “classy,” “crass much...